For what is worth, in case this watch goes back on sale here. I was on the fence and decided to take a plunge, but thought that $100 was too much of a risk, so I found a vendor in ebay selling the blackout version for $37 and pulled the trigger. In general terms, the watch is not half bad: a japanese quartz movement, fairly clean dial, a partially domed crystal, that "compressor"-type look with the dual crown and the internal bezel, nice up-down curvature on the sides, neat frame on a well-centered date window and good fitting hands complete the package. The lume is so-so and in the blackout version, seeing the cardinal directions on the bezel requires direct sunlight, so I guess you can really use this watch when outdoors during the day, but I guess that's not too much to ask for a watch rated at 165 water resistance and meant to function as a compass too.
All in all, would I buy this watch again for $37? Yes, I would. Would I pay $100 for it? Of course not. I hope this helps others on the fence too.