Meet Felix, Drop's First Homegrown Swiss movement Automatic Timepiece.
Friends:
We've been keeping this under wraps for many months, so today I’m pleased to finally share with you the announcement of the Drop Felix: Our very own, original design field watch with a Swiss-made mechanical movement, launching for pre-order this December 12th.
At Drop, we’ve seen our community of watch enthusiasts grow to nearly 2 million. What's especially amazing is the variety of perspectives we share with each other on what we like. We poll, we snap photos, we converse, and at times quarrel—but pay close enough attention and you'll notice that the talk, one way or another, drifts toward what makes a great watch great.
Latin for "Lucky,” the Felix is our ideal everyday wearer. It balances the best product choices with utility, beauty, and value. Every aspect of this watch has been designed from the ground up, with the purpose of making a well-rounded watch we sincerely hope you’ll enjoy wearing every day.
We began with the basics:
We feel every...