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Hatuletoh
850
Jul 2, 2019
Love it. Not surprising since I love hefty knives, recurved blades, and scales made from exotic material; and if you tell me it's a pain to keep in mint condition, I'll love the scales even more. I also love titanium frame locks, etc., &c., but who doesn't? But (retailer formerly known as Mass)Drop, what the hell is going on with the photos? More to the point: why aren't there more photos of much higher quality, showing all kinds of angles? You're selling a $300 knife, which has as a major feature and selling point a colorful material that freakin' changes color, and all we get of most models is a single, boring, side-on shot of one side that's obscured by the clip?! I swear to gods, if you guys were selling a beachside Malibu mansion with a whitewater view you'd manage to make it look like a San Bernardino bungalow; if you were doing a Playboy shoot the pics of a preternaturally beautiful model would end up looking like a photographer at a county jail had decided to snap some topless mugshots of a homeless woman. Speaking of photographie boudoir, pics of a new, tricked out knife like this should be copious and sensual. They should give the viewer/potential buyer/knife addict that "ohhh YEAH" sort of feeling, like the knife is the coolest, sexiest knife they've ever seen, and the must.have.it. No matter cost, and don't even bother talking about any shortcomings or potential problems with the thing, the properly enticed knife lover will look right past those like an adolescent with his first girlfriend. Knives are a fundamentally practical product, but they're also beautiful, potentially deadly, and about as old as humanity itself. That's the sort of product that you can and should sell by appealing to the primal, emotional part of the brain. Moreover, with all the recent advancements in materials and technology--and corresponding price increases--some knives have reclaimed their old position as status symbols, at least among the niche of people who love them. But for any product, all of its connotative meanings, psychological nuances, and position as a fundamental piece of one's conciously constructed identity can only be tapped into by selling the product in such a manner as to appeal to those aforementioned primal, emotional parts of the brain. And if youre selling the product to humans, the best way to access all brain parts primal and emotional is through VISUALS. The more the better, the more diverse and dynamic the better, so long as they maintain a coherent tone. Oh sure, we all pretend to buy knives based on logical, objective factors, and there is some truth to that. But the point of sale for a product with so many connections to the ego like knives is not reached through appeals to logos but to pathos; you should be helping me to imagine how awesome it will be to hold that knife in my hand whilst standing before an almighty pile of nasty yet sturdy boxes. There is, perhaps, a murmur of doubt from the gathered bystanders, who are but simple folk and do not possess the powerful knife that I do, so their doubt is understandable, if misguided; the cardboard will not stand even a moment against my blade--you know, the one I see in this gloriously colorful, high-res pic right here, which makes it easy to fantasize about. In short, my friends of (M)Drop, you don't have nearly enough pics, and the ones you have aren't nearly good enough. And that means you're leaving money on the table, probably a lot of it, considering my humble but specific knowledge of humans, knife afficianados, compulsive behavior, and selling things. And if the problem is some pencil-pushing, mid-mgr accountant type, who says, "we don't have the budget to allocate additional resources for more pictures right now, but let's revisit the issue after the fiscal year ends," you have my blessing--no, my imperative!--to dangle him from the office rooftop until his eyes are opened to the bigger picture.
Jeff0500
74
Jul 2, 2019
Hatuletoh< This!
knifeknerd
18
Jul 2, 2019
HatuletohI didn't even know the one knife was green until I read the name, I thought it was just silver and black from the pictures.
awk
1600
Jul 2, 2019
HatuletohI agree, I just commented something along the same lines. I'm used to looking at knives on IG or youtube where someone is handling the knife and showing it from different angles, it helps me understand the product. Drop has chosen this glossy modern aesthetic for their site which makes everything look like a body in a morgue. Unfortunately since the knife hasn't been released yet, there's nobody else that's gonna take pictures of it.
Hatuletoh
850
Jul 2, 2019
knifeknerdThe one I was most curious about was the purple/violet one, because I think on a knife purple can look amazing, or ridiculous. Seems to be one extreme or the other. And unless I missed it, the only images of that variant were the pic of all together, and the pic with the model name, which is always the most flat, boring, impossible for me to interpret pic on a drop. I don't think I've ever ordered a model of any drop product that only was represented by that one pic. I always go for the type that I've seen the angles on, even if from the description I think I'd prefer another type.
knifeknerd
18
Jul 2, 2019
HatuletohThey actually showing twice but I couldn't see the green until after I knew it was green. The pictures are way too dark.
slummmy
24
Jul 2, 2019
HatuletohYou should be their marketing manager
massdrop01
783
Jul 3, 2019
HatuletohI have to go to fatcarbon’s instagram page to see what the CF look like in better lighting and higher resolution. Those pics don’t do them justice at all!
T.willy
463
Jul 3, 2019
HatuletohI've read some awesome post on here but this one takes the cake my friend and your absolutely right on all points IMHO.👊😎