Lemme give you little help with your marketing methodology, MD. I'm on your site probably 15-20 times a week. Yet, it's always like solving a puzzle trying to divine the price for the "model" or "size" of the products you sell. Just list the specific prices underneath the different model knives you have pictured in this drop for instance. Instead, I have to first "select" a knife and then click on it to see a price. This is true of almost every product you sell, regardless of the numerous choices in size, color, finish. Really time consuming and aggravating for buyers like me.