I like the idea of having Red Wing drops here on Massdrop, but only if that means any of the actually good-looking models (Iron Rangers, Beckmans, moc toes, etc.)... kind of silly that they do a "trial run" drop with a boot no one has heard of before...
dvdsndvdsnIt's generally an issue of brands avoiding risk. They're not sure how people (consumers, retailers, etc) will react to listing products on Massdrop. It's up to Massdrop and it's users to educate and demonstrate to them that the additional exposure and reach is positive for the company.