Any advertising web page for any product should have all the information that might be needed by a potential buyer to make the decision whether to buy that product or not. If more information is available in a link, it can just as easily be available without having to chase any links. There are no size restrictions or cost factors to consider, so there is no reason not to include all relevant data. I suppose I should state that this is my opinion based on my experience as a professional marketer for over forty years, in order to not offend anyone who may not have figured out that any judgement anyone ever makes about anything is his own opinion exclusively.
While I never said in my earlier comments that I was speaking for all of humanity, the fact that most LED flashlights currently made have only one switch does not make that the correct choice or even the best choice - it is quite obviously a compromise based on economics. I don't believe it is anyone's first choice to click through all possibilities in order to arrive at the desired one. It is just something we put up with to save money, or because nobody is giving us another choice. Remember when cell phones made us press the same key repeatedly to get the letter we were trying to type when messaging? Only the worst quality phones are made like that anymore because almost nobody liked it. If my keyboard had only once key on it for typing and I had to cycle through all the letters, numbers, and symbols for each character I wanted to type, I hope nobody would feel the need to insult me for thinking that was a bad idea.
Many of the better-quality flashlight makers are now correcting this linear mode cycling problem in the flashlight world by introducing products with a switch for on/off, and a secondary switch for modes. Another option that is being used is to make one switch do both depending on how long it is pressed. Quick press is on/off, hold longer for mode change. Very simple. Very elegant. Very inexpensive. Neither of these options has to add more than a few cents to the final cost of manufacturing a new product. They just require a little more thought up front.
My friend here at work who sells tactical flashlights on the side has noticed that these are the type that everyone wants now, as they are tired of doing the every-mode-every-time thing, which is especially embarrassing in public when bystanders are wondering why you are strobing them while you are trying to find something in your wallet or purse that is also changing from red to green to white . . . for no good reason.
So, the current marketing trend for new products being introduced in this category is to make it so the user doesn't have to click through modes. I was hoping, since this is a high quality, new product, that it was following this trend. My current brightest flashlight has four modes, with off being number four. Since I only use that one to look across my property when I hear disturbances in the night, I do not appreciate starting with dim, then strobe, then bright every time I turn it on. I was looking at this as a possible replacement for that one that is super bright, but makes me mad every time I use it. I own dozens of flashlights for all different purposes. I will never buy one again that requires me to pick what I don't want four or five times before I am allowed to pick what I do want - especially now that I don't have to anymore. No more flip phone flashlights for me, thank you.