This arrived prior to the expected ship date, which was a nice surprise (but a day after a power outage, ironically). I picked this up to keep with my drawing supplies, to fill in when available light is insufficient. The white plastic helps diffuse the bright light, so it's less harsh and more spread out, this offers hands-free versatility, the light can be directed (unlike using a standard flashlight hands-free), and there's a decent run time for my needs (I can easily toss a spare USB rechargeable battery in my box). The twist on/off/mode is a bit awkward, but I'm not sure any other means of operation would be less so, given the design (which is essential to it's purpose). Yes, it is essentially a flashlight in a tube, but it's the white plastic tube and the stand that make it work for my needs. Spouse likes it so much that we'll have to get another one, or mine might vanish! I think this would also be a nice option for live streaming, photography, travel, reading, writing, (and obviously camping, hunting, fishing and power outages), or anything else where you might want a bright white light with reduced glare and high portability.