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So... Why were they cheaper last time?
1. Demand increases, but supply stays the same. We have sold out of gift sets every holiday season. This is the lowest price on the Zen Gift Set, guaranteed.
2. That was a slightly different product. The disposable box has been replaced with a matte finished bamboo box that (we hope) is nice enough for you to want to put your... uhhh.. spinach inside. Also other additions like stickers, magnet measurement samples written on every set.
So instead of investing in the $10 bamboo box, why not increase your supply to meet the demand?
Zen Magnets come from one mutually exclusive factory with a limited production capacity. Maybe you're looking for Neoballs.com? Great value for medium quality spheres over there ;-)
Maybe you should consider not using "one mutually exclusive factory" and get more production then, instead of adding in a little wooden box that costs cents to make and raising the price $10.
I was outspoken on the last Neoballs drop stating how I would much rather a Zenmagnets drop as they're worth the price compared to the poor quality of Neoballs. Frankly I'm a little disappointed that you feel you can cash grab this community and try to justify the price by adding a wooden box and some stickers.
Translation: "Hey Zen Magnets, I know you have magnets that are relatively difficult to produce, and though I have no idea why nobody else is able to meet these specs, you guys need to make another factory asap. I don't care that massdroppers are getting the lowest price on the internet right now, my expectations are outside of the bounds of supply and demand."
If Zen Magnets really has been selling out for the past holiday seasons, their biggest error is offering any sale at all.
Because it was an expensive and painful process of perfection with the one factory that had the pedigree to even reach such an OCD benchmark in the first place.