Should Massdrop Partner with My Trail Co?
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My Trail Co is a new company from Colorado, currently selling a few packs, tents and jackets with ambitious plans to expand. MTC emanates from the ashes of Golite, a company that was one of the main catalysts for the ultralight movement in the 2000s. I personally still have and regularly use my Golite Bitterroot down jacket, Jam2 50L pack, Feather 40 degree bag (now converted to a two-person quilt), and a few other things. I am very fond of who Golite was, what they made, and how they helped many of us to lighten up.
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So, it seems like it would be a no brainer to partner with a company making items that are essentially updates of the original beloved items, now under a different brand name. However, there is a bit of a darkside in that Golite went bankrupt a few years ago and left debts of more than $3 million to outdoor suppliers, manufacturers, and real estate owners. Many ULers were unhappy with how Golite went out of business. It wasn't illegal, by any means...
Feb 21, 2017