Those of and around my age (63) will remember the days when every inexpensive trinket and device sold in America was stamped "Made in Japan" so that the phrase was synonymous with "cheap;" in terms of both price and quality. Fast forward several decades and the phrase has been entirely transformed. People who never bought little toy figures, fly swatters, and plastic wash baskets stamped "Made in Japan" from the mid-century's versions of The Dollar Store, now, almost universally, equate Japanese products with innovation, high quality and skilled craftsmanship.
WE Knife is among a fair number of Chinese companies that are at the forefront of the logical and inevitable commercial progression taking place in China; selling innovative, high quality products that can compete with the Big Dogs that have owned their markets globally for years. Just because labor is relatively cheap in China doesn't, of course, mean that quality craftsmanship is non-existent, and remember that the Chinese have been forging blades since the 16th Century B.C.
I own four of their knives and prize them all.