Massdrop x Naked & Famous Ichiban Selvage Denim
Apr 23, 2019

The Community’s Pick for Raw Denim

There’s no question who our community would choose to make the perfect pair of jeans. Looking at countless discussions and polls, Naked & Famous wins by a landslide. So by the time we decided to make our own raw denim, we already knew who we wanted our partners to be. Naked & Famous is known for making some of the most exciting raw denim out there. You could say founder Brandon Svarc has this line of work in his blood: his family owns an established textile clothing company in Montreal, Canada. One day, Brandon met a longtime denim enthusiast named Bahzad. Now, the two work together to source the best denim in the world. They visit Japan multiple times a year to find new fabrics and think outside the box with offerings like glow-in-the-dark denim, scratch-and-sniff denim, and rainbow fades.

Let’s get the conversation started!

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