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Can I get a show of hands from people within EU and UK that are interested in this product? Maybe worth contacting them direct if the numbers stand up, I don’t mind putting in a little work...
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ElectronicVices
2940
Oct 20, 2020
People consistently misunderstand why this isn't offered in Europe, TLDR: talk to Focal. They required market segmentation, not Drop.
SDK1
220
Oct 20, 2020
ElectronicVicesI certainly get it- can’t speak for others.
However, my going straight to Focal with a work order for couple of hundred sets of headphones (I was told this site has 7m hits a month, surely a few in Europe) may be of interest to them, maybe not - I don’t mind asking.
ElectronicVices
2940
Oct 20, 2020
SDK1You can certainly try but distribution agreements will probably prevent Focal from selling it to anyone but Drop if it is branded Elex. Here is why deals like this get made... Focal had a quasi-flop in the Elear, it didn't sell well at $999 and many complained about its tonality. They were also developing their 2nd generation of headphones, the Clear, Elegia, Stellia. Drop comes along and negotiates a reduction in price along with some tuning tweaks. Now limiting it to only a certain segment of the world benefits Focal, not Drop. So Drop gets a new collaboration that addresses a lot of the concerns regarding the Elear at a cheaper price than the new Clear or MSRP on the Elear. Focal gets the word of mouth about the Elex, an upgrade path in the Clearn, all while using the barrier of importation costs so their existing Elear stock and new Clear stock are not cannibalized by Elex sales outside their chosen segment.
amorrish
60
Oct 29, 2021
S5426Raises hand
Is it worth checking if UK could be added now after leaving EU, I have asked Drop but not sure they will follow up though they did respond quickly, fair enough
Showing 16 of 21
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