On the off chance that these are the marketing messages they appear to be made on behalf of Ganzo, here’s a little genuine feedback for the company to consider for their next knives:
1) more models with high end steel. A lot of knife people have more than enough 440 and D2 type blades. We know that 440 is fine for everyday stuff, we know D2 is an inexpensive way to get 60+ hardness, and we know that your knives have good fit and finish. But we also already own a ton of 440 steel, and want something that the edge doesn’t need as much maintenance. We already own a ton of D2 and we want steel with that hardness, but one that takes a finer edge that D2 can and resists rust and corrosion better. And we know that some grades of PM steel have become inexpensive like S30V and S35VN. Develop good techniques for heat treating and grinding them and you’ll pick up a whole new market. If you REALLY want to crack it open, go with Elmax. It is ripe for wider adoption.
2) a little more attention to the handles. Your scales and frames and liners are stout, but the grip and hand feel is where you have most room for growth. Chamfer, radius, groove, mold, sculpt - whatever. You know the Y-Start JIN02? The axis lock is inferior to the Ganzo version, they’re a bit less rugged, but their handles fit the hand much more nicely. Grip is underrated when it comes to knives.
3) some of us disassemble and reassemble knives. Your blades are good, your washers are too (although I have no idea why so many of your knives have one bronze washer and one nylon one), the pivot is usually good. Your screws and fasteners? Way too soft. Too easy to strip. You’ll get more love if you spend a couple cents more on better material there.
4) the elephant in the room: Americans are split on your knives, some like them for the quality and value, and some refuse to consider liking them. It is a mixture of tribal affinity and great empire competition as much as it is actually about the ostensible issue of intellectual property rights and the way Ganzo knives clearly echo American and Italian designs. It is possible that you’ll never get those folks on board. But more fully original designs would go a long way with some of us. We love the value and the solidity of the build, but we are overcoming similar resentments when we explore Ganzo models that closely match knives like the Griptilian, the Osborne, the Contego, the Bedlam, the Moletta, the RAT-1, the Byrds, the Bear Grylls stuff. If we felt like some of the US manufacturers were taking a little less profit on their well worn designs, providing better value versions, and generally holding up their end of the deal, we probably wouldn’t own many Ganzo knives. More original designs would help bring Firebird more in line with the American market in that regard. I would love to see you build a couple Night Morning designs, for starters...
food for thought :)