Seems odd that either my original comment was deleted or they redid the buy but I'll copy it here:
"It seems like a total lost opportunity now, but I'm shocked Massdrop didn't bundle this with the Exotac FREEKey System. All of the keyrings in the photos look so flimsy on this heavy duty carabiner. Sadly, the price point for both of these interesting everyday carry items are just too prohibitive for me to join."
If you have the disposable income to pull this off I'd say these two items will have a long lifespan at your side.