I love Bulova and this is definitely a nice looking watch, unfortunately it is also definitely over priced @ 3K. I think I paid only a little over that for my Omega Speedmasters (FOIS and Broadarrow) Hopefully they will be available at a considerable discount in the future. IIRC the limited edition orange 666 diver was around 1400 and ended up selling on the secondary markets at around 900.